Identify evidence that the author has provided in the


Article : From cross-cultural management to global leadership: Evolution and adaptation By Allan Bird and Mark E. Mendenhall.

HI3042 Cross-Cultural Management and Communication Individual Assignment Guidelines

Individual Assignment Overview

Literature Review: The individual assignment for this subject consists of an in-depth literature review of a specific topic given by the lecturer in Week 2 which largely fall into the areas of "Culture and Business", "Culture and MNCs", "Culture and Communication".

In addition to textbooks, students are expected to include additional academic research from at least five journal articles relevant to the topic under discussion using the Proquest Database, Internet and/or print journals.

Length: 2,000 words Format: Academic Essay

Failure to submit BOTH a printed hardcopy and electronic copy to Safe Assign will result in late penalties being applied after this date.
Literature Topic Selection

Students will be required to read and provide a formal literature review/critique of the following Journal article on "Culture and Business":
Bird, A. and Mendenhall, M.E., 2016. From cross-cultural management to global leadership: Evolution and adaptation. Journal of World Business, 51(1), pp. 115-126.

This journal article (PDF) has been placed on Blackboard in the Assignment 1 folder for HI3042.

IMPORTANT: Please note that a "Literature Review" DOES NOT mean simply reading and summarising the article.

Instead students must show:

• That they have identified and understood the article's main thesis statement or hypothesis.

• Identify evidence that the author has provided in the article to justify their argument (both ?for and against).

• Perform additional external academic research to find other references and sources that support or detract from the overall hypothesis in the article.

• In your conclusion whether you agree or disagree with the author's point of view and provide a summary of the reasons or justification to support your case.

• Provide a list of at least 5 good quality academic research articles and references that you have used in your analysis.

Assignment length: 2,000 words

• Format: Standard Academic Essay Format. Students should use a standard font such as Arial 12pt and ensure that their essay is properly formatted and presented. It is suggested that students use 1.5 line spacing to ensure best readability of their completed essay.

• Referencing and Research: Students are required to perform additional research (apart from the recommended text book).

o It is expected that the assignment will include relevant academic research from journals and scholarly articles from at least 5 credible sources.

o All referencing and in-text citations must be presented using Harvard Referencing style.

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