Assignemnt: Strategic Management Research Journal
Familiarize yourself with the following terms and concepts discussed this week in preparation for completion of this assignment: vertical integration, taper integration, backward vertical integration, forward vertical integration, strategic alliances, global strategy, international strategy, innovation.
Create a 700-1,050 words entry in your strategic management research journal. You will use information from this entry in your presentation. Respond to the following prompts in your journal entry:
1) Identify Caterpillar Inc.'s short-term versus long term goals.
2) Evaluate how mergers and acquisitions in the past 5 years have contributed to Caterpillar Inc.'s performance.
3) Assess Caterpillar Inc.'s global strategy (international, multi-domestic, global-standardization, or transnational).
4) Discuss the types of innovation Caterpillar Inc.'s uses such as radical incremental, disruptive, and architectural innovation. Identify types of innovation Caterpillar Inc. has used over time.
Format your assignment according to the give formatting requirements:
1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.