Homework: Building the Team
Competency
Break down the business analytics service and elaborate on the roles necessary for enterprise-level support.
Scenario
For the past few months, you have been working for a top destination tourism board within the United States. Among other tasks, they also act as a third-party reseller of attraction tickets in one of the world's top vacation destinations. The organization has an e-commerce presence where tickets are sold online and at a physical store location where people can go to purchase tickets in person.
Your organization presented you with their desire for additional information about how well each of their products is selling. The market research team within the organization understands their city and destination well but does not understand how to gather insights around the sale of tickets or turn this into meaningful business insight.
Instructions
Your manager has asked you to provide a one-page executive summary and includes the following:
a. Identify at least three business intelligence roles that could be added to the market research team to provide the insight they are requesting.
b. Explain how these business intelligence roles will help the organization achieve a better understanding of their data.
c. Discuss the services a business intelligence team provides to different departments and the leadership of the organization.
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.