Assignment: Strategic Management And Competitive Advantage For Firms
1. Explain the relationship between strategic management and competitive advantage for firms. How can a firm achieve sustained competitive advantage? Apply these concepts to Barnes and Noble (what is their strategy and competitive advantage). (4+ paragraphs minimum).
2. Identify and the five basic functions of management, and describe each function. What is the outcome for a company when these functions are performed effectively? What is the outcome when these functions are not followed or performed effectively? (5+ paragraphs minimum).
3. List and define the major components of an effective mission statement. Use the following companies: Coca-Cola and IKEA.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.