Discussion Psot
Discuss the roles of PR within an organization.
o Select a company and research it, paying particular attention to its publications efforts.
o Identify and describe some of the proactive PR that has been done for the company to establish and maintain a favorable image.
o Then identify and describe the company's crisis management PR.
o How have their PR specialists tried to put a good face on bad news?
The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.