Identify an industry that is undergoing intense competition or is being featured in the business press. Discuss how scenario planning could be used by competitors to prepare for future events. Can some industries benefit more than others from this type of process? When would scenario planning not be a relevant practice?
Write paper of approximately 900 words that answers the questions above.
- Review the West Writing Rubric,which will be used to grade this assignment.
- Format your paper according to the West Writing Style Handbook.
- Include a minimum of three scholarly sources, which may consist of readings from the University Library, your text, and other selections.