Anthem Inc vs Cigna Corp SWOT Analysis
- SWOT Analysis on both companies
- Identify a minimum of three factors that affect each firm's environment. You must include the internal and external environments (e.g., resources, market, competitors, geographical, global) in each factor. Rate the top two concerns, based on your professional experience.
- Assess and provide recommendations that will: for each company
1. enhance the strengths,
2. minimize the weaknesses,
3. maximize the opportunities, and
4. overcome the threats.
- Assume you are meeting with your internal or external stakeholders. Suggest a Stakeholders Recommendation in which you:
- Summarize your SWOT analysis to the stakeholder selected.
- Provide short-term recommendations.