Activity Instruction
As we read in the Porter and Kramer article, "the concept of shared value recognizes that society's needs, not just conventional economic needs, define markets" (p. 65). With this and the rest of the article in mind, identify a company that you think successfully creates shared value, and explain how they do it. Cite any sources in APA format.
Response Guidelines
Respond substantively to at least two other learners by noting if you agree or disagree with the effectiveness of that particular company's attempts at shared value creation. Use the course readings and resources to support your responses and use proper APA format for citations and references.