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Identify a brand extension that you believe is successful

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Extensions Gone Wild. It is time to present successful brand extensions that are or have been on the market. Can you come up with the BEST (most successful) extension? Do your research, you could be the winner.

Identify a brand extension that you believe is successful. Explain why. Use all of your marketing knowledge to analyze why it was successful.

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Marketing Management: Identify a brand extension that you believe is successful

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