Ideal decision-making orientation


Question 1: The ideal decision-making orientation emphasizes the realization of the organization's potential as well as that of the decision-maker.

True
False

Question 2: Judgment, intuition, and creativity would most likely be classified as:

a modern decision-making technique appropriate for nonprogrammed decisions

a modern decision-making technique appropriate for programmed decisions

a traditional decision-making technique appropriate for programmed decisions

a traditional decision-making technique appropriate for nonprogrammed decisions

either C or D

Question 3: A group decision process in which negative feedback on any suggested alternative is forbidden until all members have presented alternatives is called brainstorming.

True
False

Question 4: The group decision-making process that involves the circulation of questionnaires among group members is known as:

groupthink

brainstorming

the Devil's Advocate technique

the Nominal Group technique

the Delphi technique

Question 5: Heuristic problem-solving techniques are examples of a modern technique that can be applied to a nonprogrammed decision.

True
False

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Marketing Management: Ideal decision-making orientation
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