How you try to ensure that your instrument has equivalence


Discussion Post

You have been asked by the head of Post Marketing to design an instrument by which Post can evaluate the quality and value of its various curricula and courses. How might you try to ensure that your instrument has:

• Stability or test-retest reliability
• Equivalence
• Internal consistency
• Content validity
• Predictive validity
• Construct validity.

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

Request for Solution File

Ask an Expert for Answer!!
Marketing Management: How you try to ensure that your instrument has equivalence
Reference No:- TGS03059684

Expected delivery within 24 Hours