How you incorporate the concept of collaborative consumption


Assignment

Watch the following TED Talk Playlists: "The Economy of Trust"

Technology is creating a market that never existed before. Companies such as Airbnb, Homeaway, etc. are based on an 'economy of trust' and grow their 'reputation capital' with collaborative consumption.

After watching the video ( TED Talk), answer the following questions:

1. How would you incorporate the concept of collaborative consumption into your venture or business concept you are developing for this course? Include in your answer : a) the use of technology b) building trust c) barriers to overcome.

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Microeconomics: How you incorporate the concept of collaborative consumption
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