Homework
Evaluate how in the accommodations market, Airbnb appears to have a significant advantage over its competitors as it relates to factors affecting the operations of its business.
Be very descriptive in your answers, this requirement is key to the grade the homework earns.
Write an academic paper depicting your analyses and your six answers.
• How would you illustrate and compare the business models for Airbnb, large hotel chains such as Marriott and Hilton, and bed & breakfast operators? Use the example chart in the textbook for business models as a guide(Concepts & Connections 1.1)
• What are the general strengths and weaknesses of i) large, hotel chains such as Marriott and Hilton, ii) bed & breakfasts, and iii) Airbnb? Explain how you would compare and contrast those businesses.
• In what ways has the lodging consumer changed, and how does Airbnb's customer value-proposition meet this change?
• What key factors may determine the success or failure of Airbnb?
• What recommendations would you make to Airbnb to improve its competitiveness in the accommodation market while mitigating any current and future risks?
• Do you think should there be a separate strategy for the international component of Airbnb's business model?
Solid critical thinking is highly recommended.
Format your homework according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the homework, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.