How would you estimate the total market potential for, Operation Management

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How would you estimate the total market potential for

1) how would you estimate the total market potential for snork-All? what kind of historical date might help with this project?

2) how would you estimate GC's sales potential for Snork-All? GC should be involved in developing the sales estimates?

3) what type of forecasting method might work best in developing a sales forecast for Snork-All?

4) what would you recommend that Maiko do now? what other information could be used to help develop a better sales forecast for Snork-All?

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