How would you describe potbellys positioning strategy


Discussion Post

• Identify and describe Potbelly's strategy in terms of product (present or future) and market (present and future).

• How would you describe Potbelly's positioning strategy?

• What type of environmental opportunities and threats do you see in Potbelly's external environment? How might they affect Potbelly's current strategy?

YouTube Video: "Potbelly Sandwich Works Grows Through Quirky Marketing"

The response should include a reference list. Using double-space, Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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Business Management: How would you describe potbellys positioning strategy
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