How would you critique your brands architecture


Assignment: Brand Growth Assessment Nike

Growth potential and providing recommendations

Address the following questions:

1) How would you critique your brand's architecture?

2) What is good and bad about its hierarchy?

3) How does it fit into a broader brand portfolio?

4) How well has it been expanded into new markets or channels?

5) How would you judge its growth strategy?

Format your assignment according to the following formatting requirements:

(1) The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

(2) The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

(3) Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

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Marketing Management: How would you critique your brands architecture
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