Assignment: Marketing Project
My comments below in CURSIVE
Place/Distribution (This section should be 2 pages single spaced)
- How will you get your product or service to your target market?(TARGET MARKET is women in main cities of INDIA that need pads, basically the company have a capital of $500,000USD and with the pads for woman. the company have to motivate and help the country in regards to SANITAZION with this product) What channels of distribution will you use? (research most effective channels of distribution in India) Will you use a push or pull strategy and what type of incentives, if any, will you provide to intermediaries in your channel of distribution? (be creative and detailed)
Promotion (2 pages single spaced)
- How will you promote your product or service? What types of media will you use to promote your product or service? Will you use print or television advertising? What about sales promotion? Be specific about the types of media and include a budget for the various promotional expenditures. affordable obviously since its India.