Discussion Post
Tell us about the competitors you face in your marketing plan. 3 Specific Requirements as follows:
1. Major Local Competitor
• Names
• Description (including estimated market share)
• Strengths
• Weaknesses
• How will we compete? i.e. will we have better product performance, higher product quality, lower price, stronger marketing message, better "place" (better distribution), stronger brand, better after-sales-support?
2. Major International Competitor
• Names
• Description (including estimated market share)
• Strengths
• Weaknesses
• How will we compete? i.e. will we have better product performance, higher product quality, lower price, stronger marketing message, better "place" (better distribution), stronger brand, better after-sales-support?
3. How will Country of Origin Effect (COE) impact your sales?
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.