How were they able to brand effectively when integrating, Business Management

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How were they able to brand effectively when integrating

Problem: Hotel Branding

Read Branding Brief 12-2 in the textbook, and conduct research about the Marriott hotel. This assignment is about presenting your perspective on the Marriott Brand. How were they able to brand effectively when integrating so many hotel chains and properties? Have they done an effective job at this in your opinion? Compare and Contrast to the Four Seasons brand discussed in class.

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Business Management: How were they able to brand effectively when integrating

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