How well is the companys present strategy working


Assignment: Lowe's Home Building

These questions help evaluating a company's ability to compete against market rivals. Using FACTSET as the basis for your research, respond to each of the 6 points in order. You should support your conclusions with information provided AND, more specifically, a financial analysisusing the Factset ratios and a SWOT.

Your key conclusion should be consistent with your evaluation from a to f and yourfinancial analyses.

a) How well is the company's present strategy working?

b) What are the company's most important resources and capabilities, and will they give the company a lasting competitive advantage over rival companies?

c) What are the company's strengths and weaknesses in relation to the market opportunities and external threats?

d) How do a company's value chain activities impact its cost structure and customer value proposition?

e) Is the company competitively stronger or weaker than key rivals?

f) What strategic issues and problems merit front-burner managerial attention?

Format your assignment according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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Marketing Management: How well is the companys present strategy working
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