Discussion Post
a) Identify a cause related marketing campaign that impressed you. What was the brand and the specific cause that were partnered in this campaign? Why did this work well - or did it?
b) How was this campaign structured to achieve results? Provide an example to illustrate your point. Provide your research specific to this cause related marketing campaign.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.