How to deal profitably with a diverse customer base


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As the global economy expands, opportunities exist to deal profitably with a diverse customer base. However, diversity presents in many different ways. Values and beliefs, intercultural communication, generational differences and even disabilities contribute to difficulties in meeting a wide range of expectations for quality customer service and in delivering quality customer service. Discuss some of the issues that you think present challenges in meeting customer expectations and in delivering quality service in the diverse global environment.

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Operation Management: How to deal profitably with a diverse customer base
Reference No:- TGS02049326

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