You are hired as an independent qualitative consultant to hold focus groups in four campuses to come up with the suggestions of what kind of activities to be selected and suggest some programs.
1. develop a Focus Group Discussion Guide to conduct the focus groups.
2. Write the Instructions on how to conduct the focus groups that will go out to the campuses (13 of them) to accompany the Discussion Guide
3. Elaborate in details what type of data are you going to collect, (quantitative and qualitative).
4. Describe statistical analysis you will need to perform related to the outcome of focus groups.
Please write an essay-like of 2-3 pages.