How to change behavior to increase utility


Michael spends $10 a month on both Pez dispensers and Superman action figures. His marginal-utility-to-price ratio for the Pez dispensers is 40, while his marginal-utility-to-price ratio for Superman action figures is 47. Explain why Michael is not maximizing his utility and how can he change his behavior to increase his utility?

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Microeconomics: How to change behavior to increase utility
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