How to add value to the customers experience


Question: During the Purchase stage of the buying process, a customer service agent can add value to the customer's experience by using which of the following phrases: A. "Sorry, I cannot take your VISA, as we only accept cash." B. "No need to wait in line, I can check you out right away." C. "There is quite a long line, good luck!" D. "I will be happy to check you out, please compile the following five forms."

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Marketing Management: How to add value to the customers experience
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