Assignment: Critical Literature Review
- Narrowing down "The Influence of social media on consumer behavior" onto one definite/final research question (that is more specific).
- You need to draw critically on a minimum of 10 academic papers and other sources and researches to create a critical analysis of literature review.
- comparison and contrast of different perspectives that other researchers might have considered.
- Methodological approach and methods employed need to be analysed. (Meaning, for the "10 academic papers and litterature or research used" we need to explain what research methods were used"
- This critical analysis should help justify research questions and approach in view of existing research.
Word count: 1,500 words (+10%)
How the critical literature Review will be assessed?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.