How the company acquired helzbergs diamond shops


Discuss the below:

Discuss the reasons why nondomestic customers might not be willing to buy products and services from a firm selling in a foreign market and the reasons why nondomestic customers may not be able to buy a firm's products and services even if they are willing. Include a brief description of how your firm (that you selected previously) would approach selling a product or service in a foreign market.

Company used

Warren Buffett, the CEO of Berkshire Hathaway, writes very readable and "folksy" letters to shareholders in his company's annual reports. In the company's annual report for 1995, Buffett recalled how the company acquired Helzberg's Diamond Shops, a Kansas City, Missouri-based jewelry chain.

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Marketing Management: How the company acquired helzbergs diamond shops
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