Assignment: LA Galaxy
Write a 3 page paper on these questions..
1. What is the LA Galaxy "product"?
2. Which of the seven elements of the service marketing mix are most important in the LA Galaxy marketing program?
3. How is promotion (advertising, personal selling, public relations, sales promotion, direct marketing) used by the LA Galaxy? Do these activities depend on the specific target markets?
4. How are social media integrated into the LA Galaxy's marketing strategy?
5. How does the LA Galaxy assess the impact of its marketing activities? Has its program been successful?
Format your assignment according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the assignment, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.
Attachment:- Case-Study-Info.rar