How realistic is the goal of deputy commissioner mark tatum

Question

Case- The NBA's Full-Court Press on Soccer

Question-

1. Perform a SWOT analysis on the NBA with a global perspective. What does that reveal?

2. From the perspective of Porter's Five Forces, identify rivals and substitute products for the NBA and the Chinese market.

3. How realistic is the goal of deputy commissioner Mark Tatum? What are the most significant challenges to accomplish this goal?

4. Define the "competition" that the NBA faces as it enhances its presence in the Chinese market.

5. What would your marketing plan include to promote the NBA in China?

https://www.bloomberg.com/news/articles/2015-02-19/the-nba-s-full-court-press-on-soccer

Answer 1

Please review the case study - The NBA's Full-Court Press on Soccer. After properly reading the scenario, respond to the following questions according to the APA rule. Discussion 1: Carry out a SWOT analysis on the NBA having a global viewpoint. What does that stand for? Discussion 2: From the viewpoint of Porter's Five Forces, recognize rivals and replace products for the NBA and Chinese market. Discussion 3: Explain how realistic is the goal of deputy commissioner Mark Tatum? What are the most important challenges to achieve this goal? Discussion 4: State ‘competition’ which the NBA faces as it improves its presence in the Chinese market. Discussion 5: What would your marketing plan comprise to promote the NBA in China?