Problem:
Based on my product, (which is a portable hard-drive for Apple. My product will have wireless capability, various screen sizes, and memory capacities. Music, movies can be downloaded from iTunes whether indoors or on-the-go, comes with a battery pack and AC adapter, and can be attached to an auxiliary channel in a vehicle)
1) Describe the attributes or service of my product in detail;
2) Describe the pace at which your product will move through the product life cycle;
3) factors that will impact the movement or;
4) how will the product life cycle impact the marketing of my product;
5) Identify the positioning and differentiation strategies for my product and;
6) Identify the appropriate price strategy that should be used for my product.