How might a hypermarket located in india appeal to consumers


Retailing Assignment

1. How might a hypermarket located in India appeal to consumers and orient them to shopping in larger stores?

2. Is the Indian government's willingness to spend $500 billion to improve the nation's infrastructure good news for international retailers? Why or why not?

3. Identify the main changes that mark Indian consumers. How can international retailers learn more about India's youthful demographic?

4. Many of the stats quoted in this case are 2012, 2014. What updates can you add?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

Attachment:- Case.rar

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Marketing Management: How might a hypermarket located in india appeal to consumers
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