How marketing of services differ of marketing products
Need assistance with question: How does the marketing of services differ from that of marketing products?
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As the Marketing Manager for Proctor and Gamble's Pet Nutrition and Care division you have been asked to consider launching a new dog food product in Mexico. What factors would you consider?
Now consider how a company capitalizes on the buyer decision-making process with its product or service.
Describe what type of marketing research your company will need to use in order to support its marketing strategy. Create a list of questions or issues that your company will need to settle using marketing research.
What other considerations are important when working to communicate with customers and prospective customers regarding product development?
Explore grassroots marketing efforts for Proctor & Gamble. Explain whether or not product managers are using Twitter, blogs, chat rooms, etc. to promote their product and whether or not you believe it is successful.
Using Microsoft Publisher advertisement-flyer design templates, write an advertisement flyer's between 150 to 200 word's positioning the store as a place where consumers interact with others interested in quality foods for everyday use and enterta
Any thoughts on how to fully research the social and cultural influences for a specific target audience? How would you explore all of the external factors that impact marketing?
What are two examples of low-cost push approaches and two examples of low-cost pull approaches that will effectively promote this product?
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