How is the sweet spot for price point determined


Assignment Task: Please briefly answer these questions:

Q1. Discuss product development and what your thoughts are on the most important step or two of the process?

Q2. How is the sweet spot for price point determined?

Q3. How do companies determine where and how much to release their products in different markets?

Q4. Why would a well-known company i.e. Apple, Nike, Ford, etc deploy a marketing strategy if they are already a well-known company?

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