How is relationship selling tied to the marketing concept, Operation Management

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How is relationship selling tied to the marketing concept

1. How is relationship selling tied to the marketing concept?

2. In today's culture of self-service, is personal selling destined for extinction? Explain your answer.

3. Do you see any disadvantages to brands participating in social media? How does marketing affect the way you interact with social media?

4. As a consumer of mobile marketing, what is your reaction to mobile ads? What are some of the most effective ads? The least? How do they differ?

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