Assignment
Instructions:
1. Invent a fictitious company in one of the following industries. Research about companies in the industry you select in order to ascertain how information is used. How is Information gathered from external and internal sources, and transformed internally to suit the needs of this business? Provide specific examples.
a. Banking
b. Insurance
c. Manufacturing
d. Airlines
e. Real estate
f. Health Care setting
2. Identify two ways in which the company could or does use data to gain a competitive advantage.
3. Describe the relationship between data as a corporate resource and the company's other corporate resources.