How is e-commerce different from traditional retailing


1.How is e-commerce different from traditional retailing? What are some distinguishing features of digital markets and digital goods? What is your experience in purchasing online? Do you prefer to shop online or via a traditional outlet? Why?

2.How is the Internet changing the economics of information and business models? Name and describe one business model for e-commerce. What is the difference between pure-play Internet and clicks-and-mortar business models?

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