How has social media improved marketing for companies


Homework: BUSINESS INFROMATION SYSTEMS

Part 1

• Name two different network topologies and describe when each would be used most appropriately.

• What are the differences between Web 2.0 and Web 3.0? How could one benefit from this difference? Provide a concrete example.

• How has mobile computing changed major firms such as Apple, Google and Microsoft?

• What are the various methods of safeguarding information in terms of tool selection and usage?

• Consider a website-based eCommerce application. List the most common threats one faces when accepting credit card payments and describe several approaches for managing each.

Part 2

• What are the differences between push-based and pull-based supply chain management?

• What are the current challenges facing those wishing to deploy enterprise applications?

• Characterize the various customer relationship management systems that use social networking? What are the key drivers and the rationale behind them?

• How has social media improved marketing for companies? What are the risks associated with a focus on social media as the primary lens for viewing the marketplace?

• What is m-commerce, how does it differ from e-Commerce? What are the unique benefits it offers, and why should enterprises be paying attention?

Part 3

• How do knowledge work systems provide value for firms, and what are the common barriers to their successful deployment?

• Describe the different links in the knowledge management value chain and why each is important.

• What are the differences between business intelligence and business analytics? Why would one choose one over the other if a decision were made not to employ both?

• How does a GDSS work and what does it take to be used successfully?

• What are specific managerial roles that are supported by each of the major kinds of information systems? Be sure to clearly identify the differences.

Format your homework according to the give formatting requirements:

1. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.

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