How elements of marketing mix impacts marketing strategy


Problem:

Using information from at least three different sources, describe the elements of the marketing mix (product, place, price, and promotion). In addition, select an organization with which you are familiar and describe how each one of the four elements of the marketing mix impacts the development of the organization's marketing strategy and tactics. Be sure to specifically identify your selected organization and the industry in which it exists.

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Marketing Management: How elements of marketing mix impacts marketing strategy
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