Problem
A. Purpose: What stance does Yoshida take regarding the advertisement? Is his claim evaluative? Why or why not?
B. Purpose: How does Yoshida provide his audience with a deeper understanding of how the advertisement is constructed and its effectiveness?
C. Audience: Even though this piece was written for a class assignment, and thus his audience are his teacher and peers, this analysis might have other audiences. Who might they be? Why?
D. Rhetorical Appeals: How does Yoshida establish his ethos? Do you find him to be a credible writer? Why or why not?
E. Elements of the genre: How effective is Yoshida in presenting a balance of summary and evaluation? Are there places where you wanted more summary? More evaluations?
F. Style: How does Yoshida use diction to show that his writing is evaluative? Use specific examples from the analysis.
G. Style: How does Yoshida's title prepare you fo this analysis? Is the title aligned with his purpose? Why or why not?
H. Sources: How effective is Yoshida in providing evidence from the text? Are there places where he might have to used more evidence? If so, where? What types of evidence?