How does the company brand speak to the quality, Marketing Management

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How does the company brand speak to the quality

Problem: Describe the company's logo (Chick Fil A). What information is the company trying to convey about its brand based on the logo? (i.e., chick fill A) How does the company's brand speak to the quality, features, and style relative to one of its competitor brands? (i.e., chick fill A and KFC as competitor)

Use peer review article/Scholarly journals as reference

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Marketing Management: How does the company brand speak to the quality

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