Solved: How does creating a shortage benefit a company especially, Marketing Management

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How does creating a shortage benefit a company especially

Question: Answer in 150 words

How does creating a shortage benefit a company, especially during the short holiday shopping season? If the product is not available, no money is being made. And how will sales increase if there is not product to be sold? The response must be typed, single spaced, must be in times new roman font (size 12) and must follow the APA format.

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