Problem
Twitter has been known as a company with an outstanding culture. Now that Elon Musk owns the company, the culture is likely to change.
i. How do you think the culture will change under Mr. Musk
ii. Assume you were a consultant to Mr. Musk and were asked to give him advice on the organizational changes he would like to make. He wants an efficient company and wants to promote creativity and innovation. What do you suggest he do?
iii. Using Lewin's model of Organizational Change (unfreezing, moving, refreezing), discuss the steps he should use in each phase to achieve the desired change.