How do you see social media as a outlet for public


Up for discussion this week, let's talk about how PR is being played out in the digital world. Last week we read about tactics and how a message travels through traditional PR media models. This week we learned about podcasting and PR in the digital age.

Post your comments below, they can be related to politics, commerce, education, entertainment, etc. You are welcomed to contribute with examples from companies or personalities that use social media and digital networks to communicate their message.

A couple of question to get us talking are; how do you see social media as a outlet for Public Relations? How can YouTube be leveraged? How about podcasts? What about companies, do they have their own blog, podcast, youtube channel, etc.

Let's go deeper than just simply stating "they have a facebook account"

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