Many accountants use social media for their business as a way to be present online where the like-minded linger. Social media can start and nurture conversations between you and clients, prospects, and other business partners. It's free, which makes it appealing, and online, therefore it's convenient and accessible. Once you begin using it for business, you'll be represented 24-7 in the social media arena.Being active in social media goes beyond Twitter, Facebook, and LinkedIn. Blogs, YouTube videos,podcasts, and webcasts,web-conferencing, and discussion groups work well, with the only drawback being they can take more time to manage than a Facebook or LinkedIn company page. How do you plan on utilizing the social media for your accounting business?