How did haier the chinese appliance manufacturer


Problem

Note that your answers to the questions below must be one of the following: (i) exporting, (ii) licensing, (iii) franchising, (iv) acquisition, (v) internal start-up or greenfield investment, (vi) joint venture. Note that you will probably need to do basic research to answer the questions:

1. How did FIAT, the Italian carmaker, enter the American market after the 2008 crisis?
2. How did Haier, the Chinese appliance manufacturer, enter the American market in 1999-2000?
3. How did General Motors enter the Chinese market in 1997-1998?

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Business Management: How did haier the chinese appliance manufacturer
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