Question:
I want assistance in answering questions on how cultural variables affect business. How are each of the following components of culture important in the situation questions below: aesthetics, values and attitudes, manners and customs, social structure, religion, personal communication, education, physical environment?
1. Thinking of just the U.S., which two would be the most important in business and why?
2. Thinking globally, which two would be the most important in business and why?