The paper needs to be written in the perspective of a female student intern working a marketing internship for the summer at a employment staffing firm. The marketing department is a new to the company and consists only of the marketing manager and the intern. The final product should be composed of relective journal and the two marketing topics listed. Please let me know if you have any questions throughout the process.
There are to be 3 parts to this essay, see below:
Reflective Journal; 6 pages
Imagine you are the intern student and share as your experience.....
* Describe the tasks that are involved that make the internship successful and creates challenges.
* Share your observation of management in the company
* Evaluate and discuss the success of the learning experience
Social media marketing in an emerging growth company; 7 pages
Elaborate on these areas to support main topic on social media marketing.
*How creating social media marketing is vital to the company's overall customer acquisition process.
* Branding image in a cost-effective approach
* Measurement of Social Media Marketing success
Development of a marketing strategy in an emerging growth company; 7 pages
Elaborate on these areas to support main topic on development of marketing strategy.
* How having a marketing strategy plan will allow the company to develop services in the business that meets the needs of its target market, increase its customer base, and increase its bottom line.
* How the marketing strategy plan will also contribute to building the brand of the company and allow the business to focus on its resources to plan for its business growth.
* Additionally how the marketing strategy plan will help customers understand the value of the services the company offers while also differentiating it from its competitors.