1. How could a business use information technology to increase switching costs and lock in its customers and suppliers? Use business examples to support your answers.
2. How could a business leverage its investment in information technology to build strategic IT capabilities that serve as a barrier to new entrants into its markets?
3. How could a business use Internet technologies to form a virtual company or become an agile competitor?
4. MIS author and consultant Peter Keen says: "We have learned that it is not technology that creates a competitive edge, but the management process that exploits technology." What does he mean? Do you agree or disagree? Why?