How consumer behavior and engagement is influenced


Discussion Post: Buyer & Consumer Behavior

Review the "Digital Marketing Interviews" topic Resources. Explain how consumer behavior and engagement is influenced by social media. Provide links to specific examples that illustrate how a marketer can do this through various social media channels. In replies to peers, provide additional examples to illustrate the ideas that have been presented.

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: How consumer behavior and engagement is influenced
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