Assignment e-marketing and Critique and Analysis
Purpose
To assess your ability to evaluate how an organization (of your choice) uses the below mentioned points.
1. ONLINE BRANDING AND VIDEO MARKETING.
2. Email Marketing to Build Consumer and Business Relationships.
3. Customer Service and Support in Web Space
4. E-Commerce B2B, B2C
Overview
Pick a company of your choice and investigate how the company is implementing the above mentioned points.
Action Items
Summarize and evaluate the company on below:
1. Effective utilization of terms like; Viral and Video marketing.
2. How company is developing brand building
3. Impact of Direct mailing and permission marketing
4. Using Tools and techniques to increase the customer support and increasing the loyalty.
5. Impact of E Commerce and E Business.